Browsing İşletme Fakültesi by Author "Altunışık, Remzi"

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A comparison of satisfaction outcomes associated with adapted and non-adapted products - Domestic versus imported washing machines in Turkey

Altunışık, Remzi (EMERALD GROUP PUBLISHING LIMITED, 2003)

This paper compares customer satisfaction outcomes associated with the consumption of products adapted to the local market and non-adapted imports of washing machines in Turkey. It utilises literature on customer satisfaction ...
Segmentation by Motivational Factors of Fantasy Football Consumers and Differences Among Segments

Demirhan Oguzhan; Eskiler, Ersin; Altunışık, Remzi (DE GRUYTER POLAND SP ZOO, 2018)

Market segmentation and consumer motivation are among the most important concepts utilized in the prediction and explanation of consumer behavior. Although fantasy sports consumption has shown a remarkable growth in recent ...
The Perspective of Muslim Consumers on Extravagance: A Cross-Cultural Comparative Study in Turkey, Qatar and Indonesia

Hasan Terzi; Altunışık, Remzi (KARABUK UNIV, 2016)

Islam encourages people to earn halal - or lawful-and sets certain rules on spending. In Quran spending in the way of Allah is praised (57: 7) and besides this, eating, drinking and spending extravagantly is forbidden (6: ...