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Browsing WOS İndeksli Yayınlar Koleksiyonu / WOS Indexed Publications Collection by Subject "YouTube advertising"

Browsing WOS İndeksli Yayınlar Koleksiyonu / WOS Indexed Publications Collection by Subject "YouTube advertising"

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  • Sabuncuoglu-Inanc, Ayda; Gokaliler, Ebru; Gulay, Goker (EDICIONES PROFESIONALES INFORMACION SL-EPI, 2020)
    YouTube, the most popular present-day online video platform, is also considered one of today's leading advertising media. There is an ongoing argument that YouTube measures and shares its own ad effectiveness. However, the ...